Westbury’s Mayor, Jane Russ, has addressed concerns raised by some residents and local businesses over the town council’s proposed 20mph speed limit in key areas.
The plan, aimed at enhancing road safety, reducing pollution and creating a more pedestrian-friendly environment, has sparked both support and opposition.
The proposed 20mph speed limit would apply to select areas outside the Laverton and along Edward Street near Morrisons, where traffic has been a growing concern, as well as the Market Place and the High Street.
Some residents have welcomed the proposal, citing worries about the speed of vehicles in areas heavily frequented by pedestrians. However, other local people have expressed doubts, fearing the changes may lead to longer travel times or inconvenience for drivers.
In response to the criticism, Cllr Russ said, “The council’s priority is the safety and well-being of our residents and visitors. We believe that introducing a 20mph limit in these areas will help to calm traffic, making our streets safer and reducing the risk of accidents. This is particularly important in places like Edward Street, which is close to a major supermarket, and outside the Laverton where we have had calls from local people for pedestrian crossings. These aren’t possible but a 20mph limit would be a good alternative.
“As somebody who is constantly risking my neck crossing from the car park in Bratton Road to the Laverton, a 20mph speed limit makes perfect sense. And the same is true outside Morrisons.
“I’ve had to go to Trowbridge a couple of times recently for my mayoral duties and there are quite a few 20mph sections there and it seems to be fine.
“I think some people thought we were suggesting 20mph for Haynes Road along the A350 but this wasn’t part of the plan.”
The 20mph initiative is also being promoted as part of a broader effort to reduce pollution and encourage walking and cycling within Westbury.
“Lowering speed limits can reduce vehicle emissions and make the town centre more appealing for pedestrians and cyclists,” Cllr Russ explained. “We’ve listened to the concerns of the community and are working to create a safer, more sustainable environment for everyone.”
While the mayor acknowledged the concerns raised by some members of the public, she urged residents to consider the long-term benefits. “I understand that any change can bring challenges, but we have to look at the bigger picture. Slower speeds in these busy areas will make Westbury a more pleasant place to live, shop and visit.”
Pictured: two traffic problem areas; Bratton Road outside the Laverton and Edward Street outside Morrisons
